Inside the MIK

Brand film. An introspective look at the mindset of chefs and their relationship with their choice of ingredients and kitchen technologies, featuring interviews with the key chefs for Middleby Innovation Kitchens.

They demonstrate the importance of having high-quality ingredients paired with technology in the kitchen. The piece serves as the brand's commitment to enhancing the quality of the traditional kitchen with technology and innovations that aid the process of all forms of cooking.

Made and prepared for Middleby Innovation Kitchens, and featuring sponsoring brands: The 82 Farms for fresh ingredients, and Prime Six charcoal as the charcoal added to the grills.

Jacob pitched the final concept, served as additional camera operator on the production, held creative oversight, and edited the final product.

Awards: 2026 People's Choice Telly Award · 2026 Silver Telly Award, branded content